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This web site has the following on the web site, "Russell has been funding hard money loans, also called private money loans since 1982." Our analyzers noticed that the web page also said " As a direct hard money lender our loans are funded quickly allowing you to take advantage of those real estate opportunities when they arise." The Website also said " Private money equity loans throughout Oregon. Hard money equity and purchase loans. Call 1-888-477-0444 or Apply Online." The website's header had hard money as the most important optimized keyword. It is followed by hard money lender, Oregon, and bad credit which isn't as highly ranked as hard money. The next words gregrusselloregon.com uses is mortgage loans. mortgage lender was included and might not be seen by search crawlers.